The Buyer’s journey no longer tolerates slick, old, tired, and traditional Sales Tactics and Sales Techniques.
Sales tactics, steps and effective sales techniques alone will not produce equity or long term change in training or produce top line results.. Successful sales development must take into account:
- Your current systems and processes
- Your unique differentiation
- Your specific industry, products, services, and your position in the market.
- Your strategies to go to market.
- Your current sales team strengths, weaknesses and hidden weaknesses that neutralize the strengths.